Nuw were asked to design and produce an animated graphic packaging kit for a movie review segment to be broadcast across their International regions.

The segment was an advertiser funded initiative in conjunction with Fox Home Entertainment.
The promotions review a Fox DVD every month, so the packaging had to look good and also be easily updated.
We needed to find a name which would translate into multiple languages, and work within the same logo design format.
The final result was this short but sweet piece of animation conceived as a homage to the classic 20th Century Fox searchlight movie ident.

Opening sequence 5 secs 
Nuw - Concept, creative and art direction
Jump Design - Animation (Mark Fairless)
Blue Drum Music - Audio Production

Example of promo using packaging kit.

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